New User-Data Tool Lets Media Firms Plan Quickly
By SARAH MCBRIDE
March 14, 2006
For Immediate Release
BigChampagne Launches BCDash
March 16, 2006
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New User-Data Tool Lets Media Firms Plan Quickly
The Wall Street Journal, March 14, 2006
FOR IMMEDIATE RELEASE: BIGCHAMPAGNE LAUNCHES BCDASH SITE AND ANNOUNCES NEW STRATEGIC PARTNERSHIPS
BigChampagne Incorporates Broadcast, Video, Sales, Streaming, Download, Subscription, and Mobile Data into Unprecedented Media Analysis Product
Data Providers to Ground-Breaking BCDash Include Yahoo! Music, AOL Music, MTV Networks, Napster, RealNetworks' Rhapsody (the industry-leading digital
music subscription service), MP3.com, MusicIP, and Many More
Beverly Hills, CA (March 16, 2006) - BigChampagne Online Media Measurement, the leading provider of information about media and entertainment online, today announced the release of the BCDash, a ground-breaking, modular and easily customized set of online analytic tools integrating consumer data from the world's leading digital media companies.
The BCDash will feature charts and deeper analysis of data provided by best-of-breed partners. Among the data partnerships are Yahoo Music! (the
Web's number one music destination), AOL Music and AOL Radio (the top-ranked broadcaster on the Internet), Napster (the world's most recognized brand in
online music), RealNetworks' Rhapsody (the industry-leading digital music subscription service), MusicIP (which boasts a catalog of more than 16
million digital audio fingerprints and is in global use in the Winamp player, one of the most popular desktop applications in the world with over
20 million customers), SNOCAP (innovative music registry and clearinghouse), and many more.
BigChampagne analyzes more information about media consumption than anyone else on the planet. The company collects information about literally
billions of files (songs, movies, television, games, software) from all over the globe, and then analyzes the consumption of millions of consumers.
Additional information from BigChampagne's strategic partner Nielsen Entertainment includes in excess of 100 million song detections annually on
more than 1,200 radio stations in over 130 markets in the U.S.
The BCDash will feature industry news and analysis provided by Digital Music News (www.digitalmusicnews.com), the premier industry news and information
service and the most widely read information source in the field. As part of this syndication agreement and strategic relationship, BigChampagne and
Digital Music News will partner to perform long-form analysis of BigChampagne data and jointly author publications on the issues facing digital media.
The new BCDash product represents a giant leap beyond spreadsheet reporting. As more people are consuming more media than ever before, there is now far
too much information and so much of it is just noise. BigChampagne's commitment is to make sense of the information and empower its customers to take action.
"For six years now, collecting and synthesizing data from a variety of sources online and off has been a BigChampagne core competency," said BigChampagne CEO Eric Garland. "But we won't stop there. The BCDash provides our customers and partners with the kind of intelligence that guides strategy. We analyze millions of disparate points of data, creating models for real insight. We look at core data from all of our reporting partners in relief in order to reveal the often subtle relationships between marketing impressions and consumer response. We know that this new approach to media measurement will dramatically improve our understanding of the marketplace, and we applaud our launch partner companies for helping us to change the game."
The BCDash will feature a consumer-facing free destination with snapshots of top-line data from each of the participating companies, frequently updated editorial analysis (the Director's Commentary) and an instant feedback mechanism to submit news, observations and opinions. Meanwhile, BigChampagne subscribers will be able to see deeper analysis through customizable reporting tools that will take them beyond mere information and into actionable business intelligence.
The online media landscape is ever-changing and evolving, and BigChampagne is committed to continually developing new relationships that will help ensure that the company's products and services are always forward looking and accurately reflect the marketplace in its great variety.
About BigChampagne
BigChampagne Online Media Measurement (http://www.bigchampagne.com) is a leading provider of information about online media consumption and analytic
tools for measuring the impact of marketing impressions online and off. Since the company's launch in 2000, BigChampagne has become a nexus for intelligence about media consumption. In strategic partnership with Nielsen Entertainment, the company aggregates and analyzes information about media of all types, from a wide variety of sources for download and "streaming" music online, as well as terrestrial radio. In short, the company collects information about how and where people enjoy popular music, movies and other media, and then analyzes the information to tell customers what titles are most popular, who's interested, and why.
BigChampagne is a privately held technology and market research company, specializing in online music. BigChampagne originally pioneered the concept
of peer-to-peer (P2P) measurement starting with the popular Napster community, and is today an industry standard online media research tool. BigChampagne's customers and subscribers include MTV, major record labels, music publishers, commercial radio stations, artists, managers and other broadcast and media professionals. BigChampagne's syndication partners include Billboard Radio Monitor, Entertainment Weekly, and Digital Music News. BigChampagne has offices in Beverly Hills, CA and Atlanta, GA.
Contact:
BigChampagne:
Joe Fleischer, 310-779-8388
press@bigchampagne.com
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